How does social media affect our lives?

Social media makes us social, social media makes us addicted, through social media our life and existence is transparent, and

  • Social media makes us forget the beautiful things of real life

I went to the lake today on a sunny day and saw a woman sitting on the bench with her mobile phone in her hand.Maybe she watched a video documentary about the 10 most beautiful lakes in the world, because the beautiful sight wasn’t beautiful enough for her…

She was more likely to text with friends, read her emails or scroll through Facebook.

Some turn social media into zombies.They run everywhere with their heads lowered on the mobile phone looking through the area and scrolling through Facebook, Instagram and co.

Some (myself included) are so immersed in social media that they often neglect real social life and nature and are unable to perceive, experience and enjoy the moment off-screen.

Nevertheless, I think:

  • Social media makes our lives social

For most of the time one of the basic human needs is satisfied:

social interaction.

Gary Vaynerchuk – entrepreneur, author and CEO of VaynerMedia – says social media reveals our true nature.

I think he is very right about that.

How else could you explain that an adult woman prefers to look at her phone instead of admiring the glitter of the sun in the water and the deep green of the leaves on the trees.(I live in Bochum – deep in the west the sun shines very rarely.)

On social media, we interact socially and increasingly satisfy the need that, according to Matthew Lieberman, people need on a daily basis as well as sleep and food and drink.


  • Social media is a drug – social media is addictive

I love social media.But when I had to go without a mobile phone for seven days a year ago, I realized how addicted I am to social media.

Dopamine is released through likes, shares and messages.

Simon Sinek compares social media consumption to alcohol addiction.

“Dopamine is the same chemical that is released when we smoke, drink or gamble.

In other words, it makes you enormous, enormously dependent. However, we do not regulate age restrictions on alcohol, tobacco and gambling on social media and mobile phones by restricting age.
And that’s the equivalent of opening a cupboard of alcohol in front of children and teenagers and saying, “Here’s what you’re doing.”

Anyone who is proficing in English should watch the next 15 minutes.(From 3:15, Simon speaks on social media)

  • We will be transparent

I don’t think there’s a way back.We are transparent.

Facebook and co. know more about us than we do.
And anyone who travels on social media agrees.The terms and terms and balances make it possible.

For marketers, this is the dream.I myself switch on the work Facebook Ads and can say that they are running very well and are currently the cheapest advertising medium.

No matter how the data protection guidelines will change, the vast majority will always prefer to disclose data of themselves rather than reject the terms and conditions of Facebook and Co. and thus feel socially excluded.

The need for connection and belonging is too great.

  • For all the negatives, however, the positive

The crowd makes the poison.

This saying also applies to social media consumption.

Once you control consumption, social media is one of the most beautiful things there is:

I can follow the lives of friends from Barcelona, Los Angeles, Mexico, Chile, Ecuador, Peri, Australia and many other countries.

FC Barcelona is currently playing.A Venezuelan friend takes videos from Camp Nou.
I watch the game over the internet, but her view of the game and the smile on her face as she watches the game is priceless and only possible through social media.

Of course, social media is not real life.Especially on Instagram, everyone is trying to put on a more beautiful version of their lives.

But there are also platforms like Quora.

Here I have been able to read so many honest and personal stories.

I think overall social media enriches our society.Nevertheless, we should be careful not to neglect the real social life.